WHEN INNOVATION IS AT YOUR CORE…

Ask yourself: “How can we help our clients in the most efficient, future probe way? To take their business where no one has gone before?” Always looking forward, always being at the forefront of things…

We are so proud to have won 2020’s Innovator Agency of the Year. Because we do feel like true explorers. With vision, audacity and the will to be open to constant change. Happiness’ second nature, quoi.

The award is a recognition by experts in our field, of what we stand for and of who we are. Part of the Innovator Agency of the Year Jury: CEO’s of ACC, UBA and several advertising agencies and prominent advertisers’ Markcom Directors (ING, KBC, Jumbo, Telenet, Delacre, Nationale Loterij, De Lijn, Proximus, Brussels Airport). Cheers to that!

More News

Black Cats on Friday 13th

Black cats are widely known as a sign of bad luck, but not at Lotto. Every Friday the 13th they do an extra draw in which about 3,000,000 euros can be won. The face of these extra draws? The black Lotto cat, which has been a symbol of extra luck for years. Because at Lotto they believe that black cats bring extra luck.

Good pasta starts with good pasta

What is the secret to a good plate of pasta? Well, if you ask Happiness and Soubry: the pasta itself. Because the best pasta starts with the best pasta. And that's exactly what their latest spot is all about. To give this message power, they turn back time. For example, the film starts on a finished plate of pasta and we see in extreme close-up how the entire cooking process is reversed in reverse, until we end up with the essence of the pasta itself: Soubry. The spot is used on TVC, OLV and on social.

Albert Heijn & Happiness Vlamsteren voor de Warmste Week

Happiness & Albert Heijn maken onzichtbare ziektes zichtbaar

Happiness wins 3x Eurobest Grand Prix 2025

Europe's finest creative competition put Happiness work for Burger King not once, not twice but 3 times on a stage with a Grand Prix for Burger to King. Next to another Gold, 2 Silver & 2 Bronze. Happiness becomes the Best Belgian Agency at Eurobest

DAT BIKE'S CHARGING BILLBOARDS IS CONTAGIOUS IQ'S CAMPAIGN OF THE WEEK

COLUMN | THE PARADOX OF CHRISTMAS

Read all about Christmas paradox trends in our latest Marketing Tribune column by Daan.